Alexander Lee

Alexander Lee is GamesBeat's lead news writer. Before joining GamesBeat, he spent four years as a senior reporter at Digiday, where his coverage of gaming, esports and the world of content creators resulted in a nomination for Journalist of the Year at the 2023 Esports Awards. In addition to speaking frequently at gaming and advertising industry events, Alexander is an adjunct instructor at New York University, where he teaches the business of gaming and esports.

Posted inin Development
Gaming Culture

How “Backyard Sports” re-conquered the gaming world one year into its relaunch

Posted byby Alexander Lee
October 23, 2025
4 min

Almost three decades after its initial release — and one year into its latest relaunch — ”Backyard Sports” is back on top of the gaming world. ...

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4 min

Posted inin Announcements
Business

AdInMo’s software-as-a-service shift signals the rise of AI in mobile development

Posted byby Alexander Lee
October 23, 2025
2 min

AdInMo is looking to evolve from an in-game advertising company into a full-service mobile game monetization platform — and leaning into agentic AI to accomplish...