Roblox reveals insights about its emerging game genres | exclusive
Roblox creators have been successful for years in genres like lifesim (roleplay), battlegrounds, and platformers, while others, like horror, are showing extremely high growth....
Roblox names Xbox, Netflix alum Jerret West as CMO
Roblox has appointed Jerret West as its new chief marketing officer and head of market expansion. In this brand-new role, West will lead the...
Users can now purchase e.l.f. Cosmetics products through Roblox
e.l.f. Cosmetics is applying a new layer of innovation to its Roblox experience, adding real-world commerce powered by Walmart. Starting today, beauty gurus can...
Roblox reveals more details about its work on 4D generative AI
Roblox today revealed more details about its work on AI tools, in particular its moves towards creating 4D generative AI. According to the company’s...
Gaming’s rising stars: Is Roblox the new ground floor for game devs? | GamesBeat Summit 2024
Of all the talks at GamesBeat Summit 2024, I thought one of the most interesting was a panel I moderated dubbed Gaming’s Rising Stars:...
Gamefam launches multi-million dollar fund for UGC creators
Gamefam has created a $5 million fund for user-generated content (UGC) creators working on Roblox, Fortnite and other UGC gaming platforms. Unlock premium content...
Netflix and Roblox unveil Netflix Nextworld digital theme park on Roblox
Netflix and Roblox announced the launch of Netflix Nextworld, a digital theme park on Roblox that expands the worlds of fans’ favorite films and series. Unlock premium...
Roblox reports Q1 bookings of $923.8M, up 19%, but stock plunges on weak Q2 outlook
Roblox reported that its first quarter bookings reached $923.8 million, up 19% at a time when much of the game industry has reported weak...
Roblox opens immersive video ad format to all advertisers
The Roblox Corporation announced today that its video ads are opening up for all advertisers who wish to join. This allows brands to publish...
Roblox makes it easier for anyone to create and sell avatar items
Roblox announced today that it’s relaxing the requirements behind uploading, publishing, and selling 3D content on Roblox Marketplace. Unlock premium content and VIP community...