People are always looking for the next trend in mobile gaming. It could be “playable data.”
That’s the term that Stuart Duncan is using to describe what his new studio, Icejam. Duncan previously worked on hit free-to-play mobile games Trade Nations and Simpsons: Tapped Out before selling his company, Bright Games, to EA Mobile. This new development house thinks it’s found something new to help it stand out in what market research firm Newzoo predicts is a $30 billion mobile gaming market.
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