Peter Moore, former leader at Sega, EA, and Microsoft, has joined the board at Nifty Games.
Peter Moore, former leader at Sega, EA, and Microsoft, has joined the board at Nifty Games.
Categories

Peter Moore veers back into games as board member at sports game maker Nifty Games

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

Peter Moore has come back full circle into video games as a new board member at Nifty Games, which is making sports video games for mobile devices.

Though he veered off into running a soccer club in Liverpool for three years, Moore has a legendary place in the history of video games. He was president of Sega of America when that company launched the ill-fated Dreamcast console, and he was corporate vice president at Microsoft as the company launched its Xbox 360 game console. He ran Electronic Arts’ EA Sports game division from 2007 to 2011 and served as the chief operating officer at EA from 2012 to 2017.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.