Nvidia aims to blow away mobile graphics competitors with Project Logan

Nvidia has been showing a stunning video of a computer-generated human face known as Ira. Now, the stunning fact is that the graphics chip maker will be able to fully animate that face on a mobile device using its next-generation mobile processor, Project Logan.

By the first half of 2014, Nvidia plans to launch Logan and bring together its long-separate mobile phone and desktop 3D graphics architectures. Logan is based on Kepler, the company’s most advanced graphics architecture that serves as the foundation for families of the company’s desktop and laptop chips. To date, Nvidia’s Tegra mobile processor-graphics chips have used a different architecture. But starting with Logan, the mobile processors will also use the power-efficient Kepler designs. It will make possible new mobile applications like better augmented reality, computer vision, and speech recognition.