Alexander Lee, Author at GamesBeat

Posted inin Business
Entertainment

Visa and Evolution Championship Series announce multi-year sponsorship deal | exclusive

Posted byby Alexander Lee
June 24, 2026
2 min

Visa is sponsoring the world’s largest fighting game tournament in a bid to reach an audience that spans demographics and borders. Evolution Championship Series...

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2 min

Posted inin Business
Development

Fateless Games hires Raid: Shadow Legends veteran as chief marketing officer | exclusive

Posted byby Alexander Lee
June 23, 2026
2 min

Fateless Games is looking to challenge the gacha-gaming dominance of Raid: Shadow Legends — and the studio has enlisted one of the popular mobile game’s...

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2 min

Posted inin Development
Gaming Culture

How Epic Games plans to unify its developer and creator ecosystems using Verse, Lore, and Unreal Engine 6 | exclusive

Posted byby Alexander Lee
June 22, 2026
4 min

Epic Games plans to use Unreal Engine 6 to bridge the gap between user-generated content creators and traditional game developers. Epic Games revealed new...

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4 min

Posted inin Development
Gameplay

Why Fortnite’s new Discover system is taking cues from streaming platforms like HBO Max

Posted byby Alexander Lee
June 22, 2026
3 min

Fortnite is getting a new Discover page — and it looks a lot like the corresponding pages on platforms like YouTube and Netflix. At Unreal...

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3 min

Posted inin Business
Development

Veteran game makers and user-generated content creators unite around Unreal Fest in Chicago | GamesBeat Engage recap

Posted byby Alexander Lee
June 18, 2026
5 min

As gaming industry jobs and talent flow away from the coasts, Chicago is becoming a not-so-secret hub for gaming in the Midwest and beyond. ...

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5 min

Posted inin Business
Development

Roblox and Edo announce advertising measurement partnership | exclusive

Posted byby Alexander Lee
June 17, 2026
2 min

Roblox has brought on a new measurement partner to help advertisers more easily compare its platform’s performance against traditional television advertising. Today, June 18,...

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2 min

Posted inin Development
Gameplay

Inside Riot Games’ decision to move development of Teamfight Tactics to Unreal Engine

Posted byby Alexander Lee
June 17, 2026
3 min

Teamfight Tactics is about to get Unreal. During the State of Unreal keynote talk at Unreal Fest in Chicago today, June 17, Riot Games...

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3 min

Posted inin Development
Gaming Culture

Epic Games has paid out $1 billion to creators since launching Unreal Editor for Fortnite in 2023

Posted byby Alexander Lee
June 17, 2026
2 min

Epic Games wants creators to know that they can make real money through Unreal Editor for Fortnite — a billion dollars’ worth, specifically. In 2023,...

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2 min

Posted inin Business
Gaming Culture

Epic Games touts Epic Games Store growth in 2026

Posted byby Alexander Lee
June 17, 2026
2 min

The Epic Games Store is growing in 2026, with player spending and developer activity both experiencing a significant uptick on the platform, according to...

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2 min

Posted inin Business
Development

Roblox sets CPM-based fees for creator brand deals in 2027

Posted byby Alexander Lee
June 16, 2026
3 min

Roblox has set the price for creators’ brand integrations in 2027. In March, Roblox announced that it would take a cut from all brand...

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3 min

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