‘Knowing how to handle community and fandom is going to become the core’: The BIG Show with Helene Juguet
Helene Juguet has had a front-row seat to the growing convergence of Hollywood and gaming. During her over 27 years at Ubisoft, Juguet has...
Twitch targets the wider creator economy with new Business Manager role
With its new Business Manager role launched last week, Twitch is signaling that it is a platform for all creators — not just dedicated livestreamers. ...
Creators and developer studios are approaching the business of UGC in very different ways
As brands flow into user-generated content platforms like Fortnite and Roblox, the creators and developer studios competing for advertising dollars are using increasingly divergent...
Riot Games reveals Riftbound competitive circuit and new set details in its first State of the Game update | exclusive
As “Riftbound” takes off, Riot Games is looking to take advantage with new set releases and an expanded competitive circuit. Since “Riftbound’s” English-language launch...
How Scopely’s seasonal model boosted Monopoly Go! playtime by 7 percent
After pivoting to a seasonal release model last year, “Monopoly Go!” is reaping the rewards in 2026. Today, February 4, marks the launch of...
Nintendo’s Virtual Boy Classics will be playable on Labo VR headsets
Editor’s note: After the publication of this article, a Nintendo representative reached out to GamesBeat with the following clarification: “Recently, we incorrectly stated that...
Brand integrations have surpassed owned worlds on Roblox and Fortnite | exclusive
For advertisers on Roblox and Fortnite, brand integrations are in — and owned and operated worlds are out. For the first time ever, the total...
Nintendo is asserting its multiplayer dominance with new and updated Switch 2 titles
In 2026, Nintendo wants gamers to know that it is still the king of in-person multiplayer. On January 28, GamesBeat attended a press preview...
‘I made it my mission to try and connect brands and gaming in a meaningful way’: The BIG Show with Magali Huot
Brands and advertisers are diving into gaming, and Magali Huot is ready to give them a helping hand. Of the major advertising agencies, Dentsu...
Blizzard QA workers ratify union contract with Microsoft
Blizzard quality assurance workers are unionizing. Today, February 2, an overwhelming majority of quality assurance staff at Blizzard’s offices in Albany, New York, and...