Kate Upton in Game of War: Fire Age ad.
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Was that Kate Upton Super Bowl ad worth it? AppsFlyer could tell you

  • Posted byby GamesBeat
  • Updated
  • 3 min

After model Kate Upton sashayed through the Super Bowl ad for Game of War this year, installs of that mobile game soared.

But can advertisers measure the exact impact of that ad — and others — on app installs?

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