7 tips to make more money from your games

With the costs of user acquisition hitting an all-time high, game publishers find themselves struggling with how to profit, and profit big, from their gaming apps. With only 2 percent to 7 percent of freemium gamers actually converting to paying users, publishers are in desperate need of alternative monetization solutions to increase revenue without compromising the quality their gameplay. This article offers useful tips and tangible tools on how to achieve better gameplay monetization.

Standard payment-based methods are about as relevant as cassette players have become, with over 90 percent of iOS App Store and 98 percent of Google Play game revenue currently attributed to freemium-based apps But with only 2 percent to 7 percent of freemium gamers actually converting to paying users, publishers today find themselves desperately seeking out alternative monetization solutions to increase revenue and profit from those non-paying users.

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