Venture capitalists contemplate how much exuberance is good for VR investing

Is virtual reality a bubble? That’s a common question in a number of panels I’ve covered in the past year. The answer isn’t quite knowable until a major event comes along that either expands or pops the bubble. Digi-Capital reported that venture capitalists invested $500 million in augmented reality and VR during the third quarter, with 65 percent of that money coming from mainstream traditional VCs. At that rate, VR is consuming a measurable part of VC investments in the world. Digi-Capital estimates AR and VR could be a $120 billion business by 2020.

To get some insight into those numbers, I moderated a panel on investing in virtual reality and augmented reality at Greenlight Insights’ recent Virtual Reality Strategy conference in San Francisco.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.