Sega Archives

Posted inin Business
Development

Creative Assembly unveils Total War: Medieval III at 25th anniversary showcase

Posted byby Dean Takahashi
December 4, 2025
5 min

Sega and The Creative Assembly unveiled major additions to the iconic Total War franchise, including Total War: Medieval III. During its 25th anniversary showcase,...

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5 min

Posted inin Business
Development

Roblox rolls out self-service IP licensing

Posted byby Dean Takahashi
November 11, 2025
2 min

Roblox has formally launched its self-serve intellectual property licensing platform that enables Roblox developers to get access to IP for games without a long...

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2 min

Posted inin Business
Development

After 33 years, Ecco the Dolphin gets its own game jam

Posted byby Dean Takahashi
October 16, 2025
3 min

Ed Annunziata isn’t done with the dolphin game that he created for the Sega Dreamcast back in 1992. And so the creator of the...

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3 min

Posted inin Business

Sega announces multi-year licensing agreement for Sonic and the Olympics

Posted byby David Jagneaux
October 6, 2025
2 min

Sega and the International Olympic Committee (IOC) are joining forces in a new multi-year licensing agreement that unites Sonic the Hedgehog and the Olympic...

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2 min

Posted inin Business
Technology

Gadsme secures immersive ad partnership for Football Manager 26

Posted byby David Jagneaux
September 29, 2025
2 min

Gadsme has secured an exclusive three-year partnership with Sports Interactive and Sega to integrate its immersive in-game advertising technology into Football Manager 26. The...