SuperAwesome's data on Southeast Asia.
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Southeast Asian kids are 20% more active on mobile than U.S. kids

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

U.K.-based startup SuperAwesome found in a survey that children ages six to 14 in Southeast Asia are 20 percent more active in mobile usage than U.S. kids.

The report examined markets such as Indonesia, Malaysia, Singapore, Thailand, and Vietnam. The finding is interesting because, despite the big impact these kids have on family purchase decisions, there is very little detailed analysis for the age group, according to SuperAwesome. The results showed that, in terms of mobile, the children in these markets are among the most digitally engaged on the planet.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.