Since the rise of mobile RPG in the South Korean mobile games market, RPG games have been hugely active. It is no exaggeration to call the time the period of RPG. But more recently, the RPG-ruled market is seeing some change. Thirty percent of the top 10 sales list of Google Play Store saw games that weren’t RPGs as of June 10, 2015, but in four months (October 10, 2015), the share skyrocketed to 70 percent. That non-RPGs took more slots within top 10 signals the successful counterattack of non-RPGs by targeting users who wanted something different.
The recent report of Nasmedia, “How could they break the wall to the top that is dominated by RPG?,” found three factors behind the non-RPG success on the mobile games market.
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