Buzzword or not, gamification, or the use of game-like rewards to engage customers and employees, is getting real. Badgeville, the creator of a popular...
Brands have embraced “gamification,” or using game-like behavior in non-game applications, as a way to engage their audiences. That is why gamification vendor Badgeville...
California-based charity organization Get-Well Gamers is ushering in next week's Electronic Entertainment Expo with Comics for Kids, a comedy benefit show.
Former baseball pitcher Curt Schilling's 38 Studios may have just recently collapsed, but he isn't the first celebrity from another profession to have difficulty making video games. Here's a list that includes two world-class directors, a Hall of Fame NBA star, and Vin Diesel.
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Jason Rubin, the co-founder of famous game developer Naughty Dog, has been named the president of struggling video game publisher THQ. Rubin will report...
Zynga’s lockup period, which prevents employees from selling their stock following the initial public offering, expires today. That may explain why a smaller company,...
Chris Lee, Publishing VP at En Masse Entertainment, looks back on the last two-and-a-half years of starting a new company, westernizing an MMO, and promoting a major new game.