The new Nvidia RTX 2080 Ti and 2080 graphics cards need to matter. They may end up mattering at some point. But for now, Nvidia has to pretend they do.
This is an opportunity for Nvidia. We reached the end of graphics in 2016. That year, id Software released its reboot of Doom, which is a gorgeous game that runs great even on modest systems. Since then, I’ve held the opinion that we don’t need much more than that. And I think the people who make games tend to agree with me. Sure, some big budget games have come along that look even better, but even those aren’t pushing system requirements very hard. If you want to run the latest games at 1080p and 60 frames per second on ultra settings, you can do that with a Radeon RX 580 or a GTX 1060.

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