In a conference call with analysts, Nintendo chief executive Tatsumi Kimishima kept fans guessing about big strategic initiatives, but he did disclose additional details about upcoming mobile games, Nintendo’s new loyalty program, and the performance of various Wii U, Amiibo, and 3DS products in the third fiscal quarter ended Dec. 31, according to a newly available English translation of the remarks.
The call gives the wider industry a flavor for one of the key leaders who will drive interactive entertainment forward at one of the world’s most beloved entertainment companies, with properties such as Mario and Zelda. And it shows that Nintendo is gradually putting in place efforts to remake itself during 2016 as a digital gaming company on multiple platforms. This is all important, as the House of Mario remains far behind Microsoft and Sony in console sales and is still dealing with its home market, Japan, focusing more on mobile platforms than traditional gaming.
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