Nice Cactus is offering rewards for skilled esports players.
Nice Cactus is offering rewards for skilled esports players.
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Nicecactus.gg raises $5.5 million to train esports athletes for the sponsored life

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Competitive gaming platform Nicecactus.gg has raised $5.5 million to build a platform that will enable amateur and semi-pro esports athletes to improve their skills and eventually win sponsors. The Nice, France-based Nicecactus is creating a grassroots esports sponsorship fund, putting in $1.1 million.

A group of private investors led the funding. Following a period of training on the Nicecactus.gg platform, the fund will accept applications from esports athletes for grants, which may be put towards activities like travel to and accommodation at tournaments they’ve qualified for, or to book boot camps at professional training locations.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.