Esports viewership will hit 728 million in 2021.

Newzoo: Game livestreaming should grow 10% to 728.8M viewers this year

Game livestreaming will grow 10% in 2021 to 728.8 million viewers, according to a report by game and esports data firm Newzoo.

Newzoo also expects viewership to grow at a 9.2% compound annual growth rate to 920.3 million by 2024. In 2020, viewership grew 11.7% to 662.7 million. The numbers of viewers for games are much higher than the numbers of viewers for esports. That means other strong categories, such as humor, are also good at generating audiences.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.