Liftpass lets developers adjust in-game microtransaction prices — in real time

Gondola aims to change the way games handle monetization through community participation.

Dynamic pricing technology company Gondola launches Liftpass, an open-source platform for in-app goods pricing, today as a beta release. It lets game developers manage and track the pricing of virtual goods on their own servers, with SDKs for iOS, Android, and Unity, all free of charge. This allows creators to test pricing for freemium mobile games across multiple player types, letting publishers maximize monetization in the competitive $30 billion mobile games market.