Jam City has hired experimental psychologist and consumer researcher Lisa Spano.
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Jam City hires AI and psychology experts to expand its mobile game research

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Mobile game companies aren’t known for doing deep research into technology, but times are changing. Jam City has hired artificial intelligence expert Rami Safadi and experimental psychologist Lisa Spano to be the anchors of a new research and development team at the Los Angeles mobile game publisher.

Josh Yguado, president and chief operating officer at Jam City, said in an interview with GamesBeat that it makes a lot of sense to bring aboard such researchers to help the company gain insights into consumers and innovate in mobile gaming, which has become a $40 billion market.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.