IronSource has acquired Luna Labs.
IronSource recently acquired Luna Labs.
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IronSource acquires creative management platform Luna Labs

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Mobile monetization firm IronSource has acquired Luna Labs, the maker of a creative management platform used to create mobile ads.

Luna Labs’ technology allows app developers — from enterprises to indie developers — to create, manage and optimize their playable ad and video ads, at a fast speed and on a large scale. The purchase price wasn’t disclosed. The acquisition marks another step in IronSource’s journey of creating a comprehensive growth platform for app and game developers to maximize the growth of their app businesses.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.