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EA Sports reveals tournament and show: Road to the FIFA eWorld Cup

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

Electronic Arts‘ EA Sports and FIFA are launching a new esports competition and media event, dubbed the EA Sports FIFA 20 Global Series Road to the FIFA eWorld Cup. The tournament will have a $3 million prize pool. The idea is to enhance enthusiasm for the soccer game’s esports competition and entertainment for players and viewers alike.

“We’re super excited. Our competitive gaming is in our third full year,” said Todd Sitrin, the senior vice president for competitive gaming at Electronic Arts, in an interview with GamesBeat at the Esports BAR Miami event on Wednesday. “And the size of the competition has gotten to is been pretty amazing for me, given when we started. Last year we did about 800 million minutes watched. This year we’re projecting it will be over 60 countries of players from around the world.”

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.