Marvel: Avengers Alliance 2 is making the leap from social to mobile.
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Disney’s shutdown of Marvel: Avengers Alliance games shows the difficulties of mobile

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

If Disney can’t succeed with a mobile game, then you know that the $36 billion mobile game market is truly difficult.

Late last week, the company shut down its Marvel: Avengers Alliance and Marvel: Avengers Alliance 2 games. The first one was a big hit in the Facebook games era when it debuted 4.5 years ago. The second game debuted on mobile devices in March in an attempt to keep that magic alive. But the title didn’t perform as expected. And Disney has shown before that it will shut down a weak game rather than continue to keep it alive.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.