AdColony is launching a fund for in-app monetization.
AdColony is launching a fund for developers to use its in-app monetization.
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AdColony launches $5 million fund for publisher in-app monetization

Mobile performance marketing firm AdColony has launched a $5 million fund to encourage publishers to adopt its in-app monetization technologies.

The Advanced Monetization Program (AMP) is a tailored set of incentives aimed at getting mobile app and game publishes to adopt AdColony’s software development kit (SDK).

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