Nazara integrates with ONDC Network to launch gCommerce in India

Nazara Technologies, India’s only publicly trade game and esports company, has teamed up with Open Network for Digital Commerce (ONDC) to launch “gCommerce” in India.

The companies say that gCommerce is an innovative in-game monetization platform that seamlessly integrates ecommerce within games. It’s also increasingly popular in the West with companies such as Walmart.