You don’t grow into a $25 billion industry without making up a few words along the way, and mobile gaming is no different.
This industry is overflowing with jargon and nonsense acronyms. Well, the days of you looking confused when the chief executive of a mobile-gaming startup corners you and starts yelling about “our poo” is over. We’re here with a useful lexicon to help you make sense of this crazy industry.
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