WearIQ’s $30 smart Bluetooth glasses debut at Walmart

WearIQ, a startup making wearable tech more accessible, has launched its $30 smart Bluetooth glasses exclusively at Walmart.

The company said it doesn’t cut corners on technology, and now it has launched its new collection of Bluetooth glasses, which offer a stylish, fun option for streaming music, taking calls, and using your voice assistant this summer.

Tapping into one of TikTok’s biggest viral trends — with “Bluetooth sunglasses” amassing over a trillion views — WearIQ introduces a new class of low-cost, high-quality smart glasses designed for work, summer travel, exercise, or simply unwinding at home. Each pair is engineered for maximum comfort, long battery life, and hands-free convenience, without the need for wires or everyday charging.

Product Highlights Include:

WearIQ’s smart Bluetooth glasses are on sale at Walmart. Source: Walmart

●     Smart, Stylish Options: Available in three lens types (clear, blue light blocking, and polarized sunglasses) to fit your needs, whether cooling off indoors or exploring the outdoors.

●     Choose Your Look: Pick from five modern frame colors (black, brown, gray, pink and blue) designed to suit every style.

●     Easy Bluetooth Pairing: Quickly connects to your phone, laptop, or computer for seamless hands-free use.

●     Built-In Audio + Mic: Integrated speakers and microphone let you listen to music, take calls, and stay connected without reaching for your device, so you can be hands-free for all your summer adventures.

●     Voice Assistant Integration: Compatible with Siri and Google Assistant, for hands-free help on the go.

●     Touch Controls: Control volume, calls, and music playback with just a tap on the temple.

●     Long Battery Life: Delivers up to five hours of non-stop play and 200 hours of standby time on a single charge.

●     IPX4 Water Resistant: Built to withstand sweat from commuting and workouts, or splashes while lounging by the pool.

“Smart glasses have either been overpriced or underwhelming in quality,” said Matthew Biggers, WearIQ spokesperson, in a statement. “We’ve researched countless styles and features to create a version that looks great, works seamlessly, and stays affordable. With this launch, we’re excited to bring accessible, high-quality wearable tech to consumers nationwide.”

Created for lifestyle-first consumers — from busy professionals and fitness fans to music lovers and frequent travelers — wearIQ brings functionality, fashion and fun together in a truly affordable format.

The full product line is available beginning July 21, exclusively at Walmart.

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.