Virtuix and Funovation are targeting esports virtual reality games.
Virtuix and Funovation are targeting esports virtual reality games.
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Virtuix and Funovation launch VR Arena for virtual reality esports

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Virtuix tried to get home consumers to use its Omni virtual reality treadmill in years past, without much success. Now the company is targeting its treadmill tech for esports VR contests in VR arcades in a partnership with Funovation.

Back in 2014, the company raised millions in funding on Kickstarter and from investors for its $500 treadmill. But the market for consumer VR took off slowly, and Virtuix switched over to location-based entertainment.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.