Virtual reality app store Wear VR secures $1.5M in funding

While Oculus, Valve, and more focus on developing the hardware for virtual reality, one company is already well on its way to cornering the VR app market.

Wear VR (it uses the stylized “WEARVR” logo) is an app store specifically for virtual-reality games, and it has just raised $1.5 million to help expand and improve its offerings. A group of Atlanta-based investors raised the cash, and Wear VR plans to use the influx of capital to add new features to the story. The company is specifically planning to launch an app that will enable people to discover VR software on their mobile devices. Earlier this week, research firm Digi-Capital predicted virtual-reality and augmented-reality markets could reach $150 billion by 2020.