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Upsight teams up with Adjust to deliver deeper mobile analytics

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Upsight, a mobile marketing company, and analytics firm Adjust have formed a partnership to help game and app companies monetize their users better.

Under the deal, the two companies will offer combined services that deliver deeper, actionable analytics for better app performance. That means they will deliver better information about users and where they have come from as they play a game.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.