Under Hasbro, Backflip Studios is cranking out some ambitious mobile games

Julian Farrior cashed out big time last year when Hasbro paid $112 million for a majority stake in his five-year-old mobile game development studio, Backflip Studios. The Boulder, Colo.-based Backflip had made hit games like Army of Darkness: Defense, Ragdoll Blaster, Paper Toss, and Dragonvale.

But instead of kicking back, Backflip has gone into hyperdrive. Since the acquisition, Backflip has hired 35 people and has more than 100 employees. And now it’s getting ready to launch some ambitious free-to-play mobile titles. Instead of going out to pasture, Farrior is doubling down on mobile game development to produce more of the kind of games that have garnered more than 300 million downloads since Backflip started in 2009.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.