Street & Smith’s traditional sports journal teams up with esports publication

Street & Smith’s Sports Business Journal is announcing a strategic partnership with the news and events organization The Esports Observer as traditional media moves into the new world of esports.

Traditional sports and esports come from very different beginnings, but they’re starting to come together. The Philadelphia 76ers, the NBA basketball team, acquired the esports group Team Dignitas, and now the same kind of combination is happening in the media that cover sports and esports.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.