Categories Posted inin Gaming Culture To succeed in the metaverse, brands must embrace empathetic CX and humanized AI Posted byby GamesBeat September 7, 2021 Updated June 12, 2025 3 min Share this article twitter facebook linkedin bluesky Presented by Soul Machines The metaverse is front and center — a buzzword that companies across the technology sector are building brands and new universes around. Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. Join now → Sign in to your account.