The eyes have it: Eyefluence may have the answer to navigating AR/VR

A quick five-minute demo of Eyefluence‘s eye-tracking technology made me decide that it was one of the 10 best technologies of the the 2016 Consumer Electronics Show, the big tech trade show in Las Vegas last month. And an extended demo at the company’s headquarters in Milpitas, California, confirmed that for me last week. Eyefluence has figured out a way for you to navigate augmented reality and virtual reality screens without using your hands, and that could be a missing link in how to make these technologies live up to their promises for immersive worlds.

This small company is likely to get a lot more attention as people discover how fun AR and VR can be. It’s like something out of science fiction, and that’s why the company was able to raise $14 million in November from Motorola Solutions Venture Capital, Jazz Venture Partners, NHN Investment, and Dolby Family Ventures. Intel Capital is also an investor. It’s just another sign of the excitement surrounding this fledgling market, which tech adviser Digi-Capital predicts will reach $120 billion in revenues in 2020.