Josh Wardle got a very nice round of applause at the Game Developers Conference when he said that he designed Wordle without giving a thought to monetization. He also triggered a thing that has been all too rare during the pandemic: a room filled with game developers laughing and smiling.
Wordle has been one of the rare sensations of gaming, as it was built by a single developer and has been played by millions of people since Wardle made it public in October 2021. The title had no monetization, but it went viral after Wardle made it possible to share daily results as emoji squares on Twitter.
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