The battle between the Microsoft Xbox One and the Sony PlayStation 4 is well under way. Actual sales for the first selling season won’t be announced for a while. And it probably won’t be until next year until we find out which console is really winning the next-generation sales competition.
But thanks to market research firm IHS, we know what each machine costs to manufacture, and that tells us a lot about how this console competition will unfold in years to come. The cost analysis tells us a lot about the choices that the console designers on each side made, and how those will affect the competition for years to come.

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