PlayApartTogether has more than 55 members.

The DeanBeat: The game industry steps up in the fight against the coronavirus

The game industry is known for its fierce competition. But during the coronavirus, cooperation is happening. As the people who run these companies go beyond survival mode, they are stepping up with charitable efforts, donations, and awareness campaigns.

It’s getting hard to keep track of everything. The biggest effort is PlayApartTogether, a campaign joined by 56 game companies so far. This group has agreed to spread messages from the World Health Organization to try to slow the spread of COVID-19. They are encouraging physical distancing, hand hygiene, respiratory etiquette, and other preventive actions people can take to fight COVID-19. The campaign started at Zynga, and it caught on fire as virtually everybody came on board.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.