Game industry doubles down on U.S. TV ads during pandemic
TV ad impressions nearly doubled for gaming brands from March 16 through April 15 compared to the previous 30-day period, suggesting that even as...
PlayStation gets new global operations boss
Sony Interactive Entertainment is continuing its shift from regional divisions to a unified worldwide operation. Now, the PlayStation company is bringing in Veronica Rogers...
2019 game industry ad spend: a quieter year
At iSpot.tv, we found that the game industry spent an estimated $319.6 million on television ads in 2019 (January 1 through December 8), a...
PlayStation hires Double Fine vet Greg Rice to oversee indie relationships
Sony Interactive Entertainment has made a major hire to ensure PlayStation indie support remains strong. The company has brought in Greg Rice, who worked...
PlayStation reduces TV ads in November as game industry boosts spend to $62.7 million
As the holiday season arrives, the gaming industry as a whole has been increasing its TV ad spend: In November, 13 brands spent an...
The RetroBeat: Learning to love PlayStation after years of bitterness
I wish I appreciated the original PlayStation back when it was new. Sony’s first console celebrated its 25th anniversary on December 3. When the...
PlayStation controller patent shows larger triggers, no light bar
A new patent filed to a Japanese patent office revealed some possible minor details about the next iteration of Sony’s DualShock controller, to be launched...
PlayStation leads October’s game industry ad spend, but NFL TV networks are the big winners
The game industry’s TV ad spend increased in October for the second month in a row, up to an estimated $60.3 million from September’s...
Conan O’Brien is also in Death Stranding, I guess
Gaming auteur and famous-friend-haver Hideo Kojima is putting yet another one of his buddies into Death Stranding. On last night’s Conan, host Conan O’Brien revealed...
Polymega retro console promises to accurately emulate Sega Saturn
The Sega Saturn is one of the most difficult consoles to emulate, but a new product seeks make doing so as easy as owning...