Twitch will launch NBA minor league game streaming on December 15 — with fan commentary
Twitch has been the place to go to see gamers show off their latest moves in the NBA 2K basketball video game series. Now,...
Marketers, don’t miss out on the ‘perfect storm’ of esports
The $700 million global competitive gaming industry is one of the largest yet most underutilized marketing channels in the digital marketing space. In an...
Eleague series shows the NBA taking a more personal interest in esports
Eleague aims to show that there are folks at the NBA who are bona fide esports fans and not just fans of its estimated $696...
Why investment from traditional sports is so important to esports in 2017
Activision Blizzard recently announced the new owners of seven teams in the Overwatch League. Among those who have ponied up big bucks to become...
The Philadelphia 76ers dish on what it’s like to own an esports team
Even multimillion dollar basketball organizations don’t have all the answers yet when it comes to expanding their businesses into competitive gaming. The worlds of esports and...
The big business behind the NBA’s move into esports
A major professional sports league will operate an esports league, a first for the esports industry, with the National Basketball Association and Take-Two Interactive...
How the rise of esports will affect the game industry
It’s an esports world, and we’re just living in it. It might have seemed liked hyperbole to say this a few years ago, but...
Boston Bruins’ owners skate after NBA into esports
The NHL is right behind the NBA in getting involved with competitive gaming. Delaware North, a company that specializes in offering food services at...
What 2017 holds for esports
Mainstream sports are finally recognizing the untapped potential in video games as spectator sports. Three NBA team owners recently bought stakes in esports teams,...
The NBA’s power is a boon for esports
Stephen Kaplan recently became the third NBA owner to purchase stake in an esports team in less than a week’s time. On its surface,...