Tackling the game industry’s biggest challenges at GamesBeat Engage
GamesBeat Engage kicked off during SXSW in Austin on March 11 — the first in a series of invite-only, salon-style gatherings. Designed and brought...
Players tend to like games that give them rewards, Almedia study shows
Players who receive rewards for playing or downloading a game tend to feel more positively towards the game and are more likely to recommend...
SayGames plans to invest $30M in promising mobile game projects
Following the success of its previous investments, casual game publisher SayGames plans to offer a further $30 million to studios around the world. The...
Xsolla announces certified parental controls, a boom in Web Shop revenue and expansion in SE Asia
Presented by Xsolla During the latest GamesBeat Live session, Dean Takahashi, lead writer for GamesBeat, sat down with Berkley Egenes, chief marketing and growth...
How game developers win in a soft market dominated by big platforms
Presented by Xsolla Historically, the game industry is a cycle of boom and bust, with ten-year trend cycles. We’ve just emerged from the era...
Racking up major purchase conversion rates with mobile game web shops
Presented by Xsolla In a world of ever-declining revenue margins for game developers, direct-to-consumer is becoming essential. Cost-effective services, platforms and tools to build...
Why mobile game developers need to lean into Q5 marketing … right now
This article is part of a Gaming Insights series presented by Meta. Revenue soars over the holiday season — but the marketing opportunities don’t...
Google’s 2022 Puzzle Mobile Genre Report dives into the minds of puzzle mobile players
Presented by Google for Games Reach more players with insights from Google for Games across topics like international expansion, eSports, monetization and more. Find...
How 500+ publishers are building sustainable mobile game growth
This article is part of a VB Lab Insights series paid for by Meta Audience Network. In a changing app ecosystem, growth-minded mobile publishers...
Google’s 2022 Mobile Insights Report reveals what players value now
Presented by Google for Games Catch up on the other articles from Google for Games in this series covering a wide range of topics...