VR VCs examine the gap between expectations and reality
Waves of virtual reality and augmented reality startups have their funding. Venture capitalists invested $1.7 billion in the AR/VR sector in the 12 months ended...
AppsFlyer ranks mobile ad networks by retention and downloads
Game and app developers need to know where to spend their precious user acquisition dollars. So they should be happy to hear that mobile...
Opera Mediaworks’ Will Kassoy on creating a billion ad impressions — per week
Opera Mediaworks bought mobile video ad platform AdColony in 2014. At that time, Will Kassoy’s Los Angeles company had more than 100 employees. Now,...
How the Sequel game character bot platform will drive believable conversations with players
When Facebook unveiled its chat bot platform for Messenger in April, Omar Siddiqui felt like a new industry was born. His company, Kiwi, adapted...
Facebook: 43% of mobile gamers are parents
Gaming has become a $99 billion market, with mobile games accounting for $36 billion of that in 2016, according to market researcher Newzoo. And...
The smart way to approach mobile game influencers
GamesBeat recently held two “road show” events on mobile gaming influencers in New York and Seattle (see part one here). At each event, we discussed...
Facebook kicked Zynga to the curb, publishers are next
In hindsight, Zynga’s business never really made sense. When the gaming empire went public in 2011, the company hinged on fads (online farming?) and...
How mobile studios can use game influencers to overcome overcrowded app stores
GamesBeat recently held two “road show” events on mobile gaming influencers in New York and Seattle. At each event, we discussed the rise of influencers and...
Facebook says that Sony won the E3 conference war
To me, it was clear to me that Sony had the best press conference at the Electronic Entertainment Expo. And the data from Facebook...
Blizzard integrates Facebook login and live video into Overwatch
Blizzard Entertainment and Facebook have teamed up to weave Facebook identity and social networking services into the enormously popular Overwatch PC and console video...