Influencer marketing has expanded in recent years, and gaming-specific influencers are no exception. With hundreds of thousands of dollars in potential monthly income at...
Ubisoft showed off its new entry in the “toys-to-life” market, Starlink: Battle for Atlas. I played it at a preview event, and it brought back memories...
“Most of the huge success stories these days are games that operate as a service,” says Certain Affinity president and founder Max Hoberman. “They’re not one and done, or one and for the sequel. They really are these living, breathing, continuously enhanced and developed experiences. We’re wholly embracing that shift.
July was a great month for Nintendo. Octopath Traveler was the best-selling game in the U.S., according to industry-tracking firm The NPD Group. The...