Papukaya founders (left to right): CEO Drussila Hollanda, Johannes Ahvenniemi, and Saara Makinen.
Papukaya founders (left to right): CEO Drussila Hollanda, Johannes Ahvenniemi, and Saara Makinen.
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Supercell-backed Papukaya creates mobile games for non-gamers

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

With backing from Supercell, Papukaya is creating mobile games targeted at people who don’t consider themselves to be gamers. And in doing so, Papukaya hopes to redefine the meaning of games for “mainstream audiences.”

Last year, Helsinki-based Papukaya raised $3.1 million from its fellow Finnish game maker Supercell, which generates billions of dollars in revenues from games such as Clash of Clans and Clash Royale.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.