Studio chief wants players to show their assassination creativity in Hitman

Assassins are modern anti-heroes, doing the dirty work of their corporate or government overseers. If the jobs is done right, then the assassin will get no attention for that work and will be long gone before the victim is discovered.

And it’s the job of Hannes Seifert, studio head at Io-Interactive, to take the nasty business of being a professional killer and turn it into something fun. Seifert is in charge of the reboot of Hitman, the latest installment in a 16-year-old stealth assassination series. One way he has made the life of a hitman more palatable is through the fantasy of “assassination tourism,” where you as the player can travel to exotic places, impersonate interesting people, drive expensive cars, and then kill your targets in complete stealth. If Seifert does his job right, he’ll have a massive hit on his hands — pun intended.