Twitch cofounder Justin Kan’s Stash, a platform for growing direct-to-consumer revenue in games, announced a strategic partnership with Adyen, a global payments firm.
Together, they’re delivering a payment stack designed for the scale, performance, and reliability that mobile game developers require. The launch comes as a growing number of studios and publishers double down on direct-to-consumer (D2C) strategies, building direct relationships with their players in light of Epic Games legal victory in establishing the right to promote web shops in litigation with Apple.
GamesBeat