Splatoon is already hard to find in Japan

The Wii U is not the most popular console in the world, but Nintendo fans will still show up for a big first-party release.

Nintendo has confirmed on Twitter that physical versions of Splatoon, the company’s new colorful shooter (read our review), is selling out fast in Japan. People in that country are reporting trouble finding the game in stores. This has prompted the publisher to come out and apologize.