U.S. iPhone users spent an average of about $53.80 on mobile games in 2019, according to a new report from Sensor Tower. That is up 22% from 2018.
The average for all app spending reached $100 in 2019. Games makes up the largest segment of that, representing 54%. The growth for game spending was about the same as it was from 2017 to 2018, which also saw a 22% increase. Growth has been steady for awhile, with average spending in 2015 sitting at $23 in 2015.
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