The Samsung Gaming Hub will help with game discovery.
The Samsung Gaming Hub will help with game discovery.
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Samsung Gaming Hub is a discovery platform cloud games on smart TVs

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Samsung Electronics has unveiled the Samsung Gaming Hub as a new way to play and discover cloud-based games on Samsung smart TVs.

The hub will launch later this year with games from partners including Nvidia’s GeForce Now, Google Stadia, and Utomik. The South Korean tech giant unveiled the details at the CES 2022 trade show in Las Vegas. Discovery has been a perennial problem for game developers making games for app stores that have millions of apps available on them. But it’s also an interesting recognition that Samsung wants to court gamers as a key market, now that gaming has soared into the mainstream.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.