You can get a Stranger Things license for your Roblox game. Source: Roblox
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Roblox launches self-serve licensing enabling creators to team with IP brands

Roblox announced the launch of its new licensing platform which enables game creators to team up with intellectual property brands in a matter of hours through a self-serve platform.

The Roblox License Manager and Licenses catalog could take a lot of pain out of the process of getting approved for an IP license for a game — something that could take months to do otherwise.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.