The Qoints team

Qoints uses IBM’s Watson AI to find your influencers

Qoints has launched an influencer marketing tool that uses the artificial intelligence of IBM’s Watson to unearth the best influencers for your brand.

The Qoints AI Social Discovery tool is a self-service tool that helps marketers deal with the problem of finding the right influencers for marketing campaigns. Locating the right micro influencers (those with 5,000 to 50,000 followers) is key to making influencer marketing effective and affordable. But it’s a tedious process to manually search for the right influencers.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.